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Accessibility helpSign InSubscribeFinancial TimesSubscribeSign InHomeWorldWorld HomeMiddle East warGlobal EconomyUKUSChinaAfricaAsia PacificEmerging MarketsEuropeWar in UkraineAmericasMiddle East & North AfricaIran warns it will hit US bases across region hours after president’s apologyThe war of unintended consequencesIn the centre of the storm: what does the Iran war mean for Dubai?We’ll always have DubaiTrump’s war on Iran is spreading. Where does it stop?USUS HomeUS EconomyUS CompaniesUS Politics & PolicyIran warns it will hit US bases across region hours after president’s apologyThe war of unintended consequencesTrump’s war on Iran is spreading. 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Experts say others will almost certainly follow suitWPP PLCWPP to overhaul creative agency structure in strategic rethinkUK advertising group plans to bring 3 units under one banner to sit alongside media and production armsEuropean companiesPublicis deepens AI push, saying rivals have yet to make it payFrench ad group is among sector’s few companies to have figured out how to scale the technology, chief executive saysSportSuper Bowl ad slots hit record prices as brands return to TV marketingBroadcaster NBC says some brands are paying more than $10mn for a 30-second slotMeta PlatformsLex. Meta and its peers are everything, everywhere, all of the timeFive big tech titans make up over 40% of capital expenditure of S&P 500Artificial intelligenceAI advertising wars are finally breaking outGoogle has made a big head start but faces growing challenges from OpenAI and othersRichard WatersCensorshipCombating disinformation must not be confused with censorshipExercising free speech in a free market requires independent assessments of online contentClare MelfordUK financial regulationUK watchdog opens probe into Tyson Fury-backed claims management firmFCA to investigate group that promised to recover thousands of pounds for victims of alleged car finance mis-sellingUK companiesInterview. WPP’s Cindy Rose prepares radical reset in turnaround ‘mission’Advertising group’s new CEO plans restructuring and says traditional agency model is from a ‘bygone era’BBCUK ministers consider ads and subscriptions for BBC as part of funding rethinkBroadcaster enters negotiations over new 10-year charter amid intensifying competition from online rivalsSocial MediaUK watchdog bans social media ads promising ADHD and autism treatmentAdvertising Standards Authority issues enforcement notices related to 11 different supplements and testsSustainabilityNike, Lacoste and Superdry ads banned for ‘greenwashing’UK regulator rebukes fashion brands for misleading sustainability claims in Google search resultsSpecial purpose acquisition companiesOmnicom to axe historic ad agencies and cut 4,000 jobs in IPG takeoverJohn Wren enacts swift restructuring and says cost savings from $13bn deal will surpass previous estimatesSocial MediaLex. Why the influencer economy deserves its fan clubThis is a sector with blockbuster economicsEuropean companiesFormer WPP boss Mark Read set to become Kantar Media chairAppointment to media analytics group follows its acquisition this year by HIG CapitalWPP PLCLex. Struggling WPP needs to separate the rough from the smoothDespite the obvious value of the ad group’s media-buying division, a bid would be anything but straightforwardMediaA tale of two Christmas adverts: Coca-Cola vs John LewisArtificial intelligence can now provide the same commercial outcomes as carefully crafted human storytellingSarah O'ConnorITV PLCITV blames late Budget for sharp fall in advertisingUK broadcaster says uncertain economic outlook causing widespread cautionArtificial intelligenceAI may fatally wound web’s ad model, warns Tim Berners-LeeWeb inventor warns reliance on AI agents threatens multibillion-dollar revenues for Google and MetaWPP PLCWPP’s new boss calls performance ‘unacceptable’ after fresh profit warningNew chief Cindy Rose launches strategic review that could lead to sales and job cutsTechnology sectorWPP boosts AI marketing with $400mn Google dealAccess to Gemini and video generator Veo will allow for faster campaigns following Cindy Rose’s first moveJoin us at an FT Live eventFT LiveFT Sessions at Cannes LionsExplore all eventsHelp CentreContact UsAbout UsAccessibilityCareersSuppliersTerms & ConditionsPrivacy PolicyCookie PolicyManage CookiesCopyrightSlavery Statement & PoliciesShare News Tips SecurelyIndividual SubscriptionsProfessional SubscriptionsRepublishingExecutive Job SearchAdvertise with the FTFollow the FT on XFT ChannelsFT SchoolsPortfolioFT AppFT Digital EditionFT EditAlerts HubBusiness School RankingsSubscription ManagerNews feedNewslettersCurrency ConverterFT Live EventsFT ForumsFT Leaders AcademyMore from the FT GroupFT Editorial Code of PracticeUKSubscribe for full accessHomeWorldMiddle East warGlobal EconomyUKUSChinaAfricaAsia PacificEmerging MarketsEuropeWar in UkraineAmericasMiddle East & North AfricaUSUS EconomyUS CompaniesUS Politics & PolicyCompaniesEnergyFinancialsHealthIndustrialsMediaProfessional ServicesRetail & ConsumerTech SectorTelecomsTransportTechArtificial intelligenceSemiconductorsCyber SecuritySocial MediaMarketsAlphavilleMarkets DataCryptoCapital MarketsCommoditiesCurrenciesEquitiesMonetary Policy RadarWealth ManagementMoral MoneyETF HubFund ManagementTradingClimateOpinionColumnistsThe FT ViewThe Big ReadLexObituariesLettersLexWork & CareersBusiness School RankingsBusiness EducationEurope's Start-Up HubsEntrepreneurshipRecruitmentBusiness BooksBusiness TravelWorking ItLife & ArtsArtsBooksFood & DrinkFT MagazineHouse & HomeStylePuzzlesTravelFT GlobetrotterPersonal FinanceProperty & MortgagesInvestmentsPensionsTaxBanking & SavingsAdvice & CommentHow To Spend ItSpecial ReportsAlphavilleFT EditLunch with the FTFT Globetrotter#techAsiaMoral MoneyVisual and data journalismNewslettersVideoPodcastsNews feedFT SchoolsFT Live EventsFT ForumsFT Leaders AcademymyFTPortfolioFT Digital EditionCrosswordOur AppsHelp CentreSubscribeSign In

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